Articles
Insights on how to build clever into your online business. I write about how clever websites can move your business forward, how your brand impacts the perception of your business in the market (how clever it is, not just what it looks like!), and tips on growing your business through an organic, content-based strategy — the most cost-effective marketing you can do to scale your business.
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Why a mobile-friendly website is good for Google AND for your clients
When is comes to Google, mobile rules. Thanks to the smartphone, we all walk around with sophisticated computers in our pockets. We can search from anywhere. And the evidence shows that we do. Is your business mobile friendly? If not, you may be missing leads from a lot of potential customers.
Design essentials for healthcare websites
Design essentials for healthcare websites Your healthcare website should be designed to convey personality and professionalism. It’s the first point of contact for most people and they will make an
FAQ: I already have enough clients. Do I really need a website for my business?
FAQ: I already have enough clients. Do I really need a website for my business? The question of whether you need a business website when you already have loads of
The story behind the rebrand and how it’s helping Studio Clvr to grow
Rebranding from Popdot to Studio Clvr became a no brainer when I decided to narrow my niche, build more value into the business, and remove stress from my life. Now it’s launched I feel liberated from the friction points that defined the old business setup and renewed enthusiasm for the business and the clients I can help the most.
How can traditional services industries develop digital-first business strategies?
How can traditional services industries develop digital-first business strategies? According to a PWC report in September 2020, “The digital transformation we had planned for the next 10 years will be
How clever is your website?
How clever is your website Search If your site is optimised to be found in a search — great! You’re clearly already thinking about how to help more clients find