Elevating websites from 'whatever' to clever

Your website should be more than a glorified business card. Done right, your website can get more web traffic, convert more leads into paying clients and automate your business to save you time and money.

What's your clever?

Do your prospects ‘get’ you in 10 seconds or less? When a new lead lands on your website you have less than 10 seconds to capture their attention. If they can’t understand what you do or who you help in that time, you’ve lost them. 

We’ve created a simple workbook to help you define your clever. Subscribe to our newsletter for your free download.

Custom website design that actively delivers on your business goals

Strategically supported

  • We work with you to articulate your business goals for the digital environment.
  • Strategic audit and insights to turn your website into an opportunity for streamlined digital operations.
  • Content guide with advice and tips on writing effective website copy.
  • Live training and unlimited support.


  • UI/UX best practices to ensure a frictionless user experience that reduces your bounce rate.
  • Intent-based user journey with actions that match the buying-stage of leads for increased conversions.
  • 24/7 lead nurturing systems that work while you’re asleep.
  • Metrics baked in so you can measure success and refine as you grow.


  • All sites comply with SEO basics (mobile-friendly, responsive, optimised page speeds, structured site heirarchy).
  • Advanced SEO (keyword research and mapping, page title tags and meta descriptions, site indexing) can be added to ensure your site has solid foundations for future growth. 
  • Growth guide on key tactics for organic lead generation.

I have been a client of Studio Clvr (formerly Popdot Media) since 2013 and I am still a customer today. User friendly design is always difficult along with the integration of other external systems or apps. Nicole supported us with advising and designing a website for ThingFarm AS (a IoT & AI software company) that gave us more reviews and hits by incoming client traffic. I can truly recommend Nicole and her team.

David Daud, ThingFarm AS

“Design is not just what it looks like and feels like. Design is how it works.”


Website strategy workshop

Deductible off any website package, so if you go on to hire us, your Website Strategy Workshop is free!

  • Two pre-session workbooks to clarify your business aims and your audience goals
  • 1 hour session conducted over Zoom
  • A strategic plan for your site outlining:
    • Analysis of your current site (if you have one) to identify strengths, weaknesses, opportunities and threats.
    • Optimal site navigation for your clients
    • Your unique value proposition—spending time getting this right is the foundation of EVERYTHING
    • Customer journey map aligned with key calls to action to optimise conversions
    • Recommended tech stack (systems and integrations) to optimise your business online.

Investment: AUD$740 + GST  

We were in a total bind following a massive web design fail when a colleague recommended we contact Studio Clvr (formerly Popdot Media). Their experience not only in web design but in conversion tactics specific to our clients was evident from the get go. We love our new site and have been impressed by the quality of design work, regular communication and streamlined approach to getting our new site up fast. You get what you pay for and these guys deliver huge value beyond the design itself.

Jessica Rippon, Founding Director, Construction Legal & Commercial Services

Website Design packages

Basic Clever Website

Ideal for your business if you are navigating your 'why' and wanting a reliable site from which to build trust and authority as you get to know your ideal clients. 
$ 7500
    User journey mapped to business goals
    Calls to action to convert leads into paying customers.
    Content guide including advice on writing your website copy
    Site built on WordPress
    3 core pages (Home, About, Contact)
    Blog page + 6 styled posts + post template
    Opt-in > booking scheduler > thank you page > offer > nurture email sequence
    Email signup > welcome email sequence
    Fully responsive on desktop, tablet and mobile
    Optimised site speeds
    Structured site hierarchy
    One live feedback round (on completion)
    Training via Zoom + training videos
    14 days unlimited 'ask us anything' support after go live.

Professional Clever Website

Advanced SEO, extra content help and advanced integrations for established businesses serious about organic, long-term growth. If you have a clear understanding of target market this is for you. 
$ 11000
    User journey mapped to business goals
    Calls to action to convert leads into paying customers.
    Content guide including advice on writing your website copy
    Site built on WordPress
    6 core pages (Home, About, Services, 2 x Sales, Contact)
    Blog page + 6 styled posts + post template
    Advanced forms (conditional logic)
    Productised service > payment > lead nurture email sequence
    SEO Basics, AND
    Keyword research & mapping
    Proofreading & copyedit for SEO
    Page title tags & meta descriptions
    Site indexing with Google & Bing
    Two live feedback rounds (concept delivery and completion)
    Training via Zoom + training videos
    30 days unlimited 'ask us anything' support after go live.


Branding add-on

You can add branding to any website package. 

  • 1-hr brand strategy workshop to clarify your vision, audience and business goals
  • Detailed brand research, positioning and competitor analysis
  • 1–2 custom-designed logo concepts (strategic process limits the best viable options)
  • Unlimited revisions on your selected concept — we’re in it until it’s ❤! 
  • Primary & secondary colour palette and typography set
  • Logo & graphics kit including versions for print, web and social
  • An easy to follow brand guide that includes company fonts, colours, imagery (+ associated image pack) and all variations of the logo.

As we like to keep branding strategic as a key element of your digital identity, branding cannot be purchased as a standalone service.

Investment: $4200 + GST

Studio Clvr [formerly Popdot Media] are amazing! They got my concept straight away and delivered everything (branding and website) ahead of schedule. The after-service support has been so incredible and honestly invaluable. They saved my site on a number of occasions and do it all with a “it’s no problem” attitude, which is very much appreciated in a stressful situation. Cannot recommend Studio Clvr highly enough.

Samantha Johnson, Rise Studio

Frequently asked questions

That depends! If you want to be found in search results, then yes. According to Search Engine Journal, almost 93% of all web traffic comes through search engines. Relying on referrals alone is leaving a massive chunk of your potential market on the table. SEO doesn’t need to be hard, but hitting ‘all the Googles’ is a good starting point to getting found online.

We build most of our custom sites on WordPress for the flexibility it provides around systems integrations and opportunities to scale without major tech headaches down the line. We also build in Squarespace and Webflow, and will discuss the web content management system (CMS) best suited to your business as we clarify every aspect of the tech stack best suited to you and your digital operations.

Yes. If it’s something small, like a video on your home page, we’ll add that as part of the build. If your needs extend significantly beyond the scope outlined in the website packages, we can add additional items for a fee. Add a note about your requirements to your intake form and we’ll give you a quote specific to your needs. 

You can upgrade your package prior to project start and within 90 days of project completion.

Dummy content will be used and we’ll teach you how to change it as part of your training. Or you can reschedule your build start date once (outside of emergencies).

Once we have finalised your site strategy, Basic sites take approximately 2 weeks to build, Professional sites take 3–4 weeks and branding adds 2 weeks prior to website build.

We work in partnership with our clients, often for years beyond the initial custom website design project. We work to deeply connect with you and your business, so we can respond to your needs as an extension of your business, not as a random contractor without that business insight.

If you’re a startup looking for a more affordable website option, check out our sister business Site Kite.

Yes! In fact some of our favourite projects are the ones we are involved with from the ground up. We’ve won awards for our branding work and design both for new businesses and scaling businesses needing a redesign. Read more about our branding add-on.

We do offer hosting and site maintenance, but not for just anyone. Our Clvr Care plan is available only to Studio Clvr clients.

Of course! We’ve got you covered well beyond your website launch. You can book us for a Clever Day where we can either work with you via Zoom to make live changes to your site, or get under the hood and sort it all out on your behalf.

Ready to get a website that's clever for your business?