Custom website design elevating websites from 'whatever' to clever
Your website should be more than a glorified business card. A thoughtful and clever website can connect to every part of your business — forming the centre of your digital ecosystem for a more flexible, sustainable and resilient business.
Website design packages that actively deliver on your business goals
Strategically-supported
- We work with you to articulate your business goals for the digital environment.
- Strategic audit and insights to turn your website into an opportunity for streamlined digital operations.
- Content guide with advice and tips on writing effective website copy.
- Live training and unlimited support.
Results-driven
- UI/UX best practices to ensure a frictionless user experience that reduces your bounce rate.
- Intent-based user journey with actions that match the buying-stage of leads for increased conversions.
- 24/7 lead nurturing systems that work while you’re asleep.
- Metrics baked in so you can measure success and refine as you grow
Growth-ready
- All sites comply with SEO basics (mobile-friendly, responsive, optimised page speeds, structured site heirarchy).
- Advanced SEO (keyword research and mapping, page title tags and meta descriptions, site indexing) can be added to ensure your site has solid foundations for future growth.
- Growth guide on key tactics for organic lead generation.
Nic helped us rebuild our company website and was terrific to work with. She's patient, responsive and highly knowledgeable. We love the new site and the ease with which we can maintain it internally, and we've seen a huge increase in visitors! We've also continued working with her following our launch to help us develop new pages on our website; her Clever Day Service is excellent. We highly recommend Nic and her team!
Website design packages that connect your website to your entire business
Our website packages are unique to every business we work with. Because everything we do is through a whole-of-business lens to ensure that your website is not just ‘whatever’, but seriously clever to create a flexible, sustainable and resilient business that is easy for you to run.
Starter Clever Website
Ideal for your business if you are navigating your 'why' and wanting a reliable site from which to build trust and authority as you get to know your ideal clients.- SITE STRATEGY:
User journey mapped to business goals
Calls to action to convert leads into paying customers.
Content guide including advice on writing your website copy - SITE BUILD:
Site built on WordPress
3 core pages (Home, About, Contact)
Blog page + 6 styled posts + post template - MUST-HAVE INTEGRATIONS
Opt-in > booking scheduler > thank you page > offer > nurture email sequence
Email signup > welcome email sequence - LEGALS
2 x free website legal docs thanks to our partnership with LawPath (Australian clients); Termaggedon discount for overseas clients - BASIC SEO
Fully responsive on desktop, tablet and mobile
Optimised site speeds
Structured site hierarchy - SUPPORT
One live feedback round (on completion)
Training via Zoom + training videos
14 days unlimited 'ask us anything' support after go live.
Professional Clever Website
Advanced SEO, extra content help and advanced integrations for established businesses serious about organic, long-term growth. If you have a clear understanding of target market this is for you.- SITE STRATEGY:
User journey mapped to business goals
Calls to action to convert leads into paying customers.
Content guide including advice on writing your website copy - SITE BUILD:
Site built on WordPress
6 core pages (Home, About, Services, 2 x Sales, Contact)
Blog page + 6 styled posts + post template - ADVANCED INTEGRATIONS
EVERYTHING IN BASIC, AND
Advanced forms (conditional logic)
Productised service > payment > lead nurture email sequence (make it easy for people to buy your services off-the-shelf) - LEGALS
2 x free website legal docs thanks to our partnership with LawPath (Australian clients); Termaggedon discount for overseas clients - ADVANCED SEO
SEO Basics, AND
Keyword research & mapping
Proofreading & copyedit for SEO
Page title tags & meta descriptions
Site indexing with Google & Bing - SUPPORT
Two live feedback rounds (concept delivery and completion) - X x clever days
Training via Zoom + training videos
30 days unlimited 'ask us anything' support after go live.
How we create your custom website design package
- Step 1: Once you get in touch, we’ll get back to you to confirm if we’re a good fit for an initial conversation (or refer you to someone else if we’re not quite right).
- Step 2: If we think we’re a good fit to help your business, we can send you a rough quote. Our projects typically range from $10k–$40k depending on a huge number of factors, including the size of your site and the sophistication around what you can achieve to get it working harder for your business. You can book a Website Strategy Workshop if you’d like to fully scope the project for an accurate quote (deductible off your web project).
- Step 3: If we’re all on the same page we can schedule your project in our calendar and get started on the site strategy prior to your scheduled design slot.
We were in a total bind following a massive web design fail when a colleague recommended we contact Studio Clvr. Their experience not only in web design but in conversion tactics specific to our clients was evident from the get go. We love our new site and have been impressed by the quality of design work, regular communication and streamlined approach to getting our new site up fast. You get what you pay for and these guys deliver huge value beyond the design itself.
Clever success stories
Clever takes care, experience and skill. Our standards are high and every decision we make is with purpose for the betterment of your business.
Studio Clvr are amazing! They got my concept straight away and delivered everything (branding and website) ahead of schedule. The after-service support has been so incredible and honestly invaluable. They saved my site on a number of occasions and do it all with a “it’s no problem” attitude, which is very much appreciated in a stressful situation. Cannot recommend Studio Clvr highly enough.
Frequently asked questions
That depends! If you want to be found in search results, then yes. According to Search Engine Journal, almost 93% of all web traffic comes through search engines. Relying on referrals alone is leaving a massive chunk of your potential market on the table. SEO doesn’t need to be hard, but hitting ‘all the Googles’ is a good starting point to getting found online.
We include SEO for all of our custom website packages and will explore the ways in which SEO can help connect your business with your ideal clients as part of your Website Strategy Workshop.
Our SEO services can be as simple as structuring your website navigation to be keyword-friendly to more advanced search optimisation tactics across landing pages and blog posts to boost the visibility of your content in the eyes of Google and other search engines.
One of the first steps in our process is to audit your existing traffic and rankings. When we work out your website strategy, we’ll keep any existing successes front of mind, to be sure they are mapped carefully to the new site to ensure that your existing Google street cred comes with you.
Google has its ways, so there are a whole bunch of variables in the way this needs to be handled, all of which also need to be weighed up with the strategic aims for the new website and the re-imagining of your business. We’ll take a microscope to the lot of it and will discuss the options with you to ensure the smoothest transition possible.
Absolutely. Responsive design is a must-have these days and a basic web standard. All of our websites are designed to be responsive across desktop, tablet and mobile devices. We also go the extra mile and design device-specific layouts when a basic responsive design doesn’t ‘respond’ exactly the way we want it to across devices. This ensures your site is both looking and performing optimally no matter what device is being used to view it.
We build most of our custom sites on WordPress for the flexibility it provides around systems integrations and opportunities to scale without major tech headaches down the line. We also build in Squarespace and Webflow, and will discuss the web content management system (CMS) best suited to your business as we clarify every aspect of the tech stack best suited to you and your digital operations.
Our Website Strategy Workshops (step 1 of all projects or deductible off a full custom web design project if booked as a standalone) are designed to pull out the key content requirements for your site and following the workshops, we will give you a detailed content guide including advice on how to write your website copy. If you need more help, we can write the site content for you or connect you with one of our copywriting partners.
Dummy content will be used and we’ll teach you how to change it as part of your training. Or you can reschedule your build start date once (outside of emergencies).
We have several pathways to help you move content from your old website to your new one. The key aspect to keep in mind with content migration is maintaining your search rankings, so we develop an action plan around that first and map out exactly where everything needs to go, noting any url changes as we go.
We can move and style everything on your behalf, or migrate it all and then train you on how to style your repeatable content types (i.e. blog posts). Or we can go for a hybrid option, whereby we import and style enough content for the site to go live looking great, leaving you to do the rest over time.
We’ll discuss the options with you so you can make an informed decision about the best option for your business.
All websites must include Terms & Conditions (also known as Terms of Service) and a Privacy Policy at a bare minimum to comply with the Australian Privacy Act.
We offer our Australian clients two free website legal docs thanks to our partnership with LawPath. For our overseas clients, we can hook you up with a discount on Termageddon — the online legal document generator.
For more info on website legals, check out our article, Privacy deep dive: why is privacy important for your website visitors?
You bet! In fact this is a standard part of our clever process. We call it ‘tech intelligence’ and connecting all of your systems into a seemless ecosystem creates that shimmering aha moment that we love and thrive on!
One aspect of the Tech Intelligence spoke of our Clever Framework is to look at the opportunities for automation within your workflows. Be it your marketing funnel or your onboarding process, we’ll get under the hood and see what you can automate and what tech you need to make it happen.
We can also be booked for a Clever Day to get your marketing automations flying.
Yes! In fact some of our favourite projects are the ones we are involved with all aspects of design strategy from the ground up.
We’ve won awards for our branding work and are often called on to redesign or revamp the brand identity for evolving businesses.
As we like to keep branding strategic as a key element of your digital identity, branding cannot be purchased as a standalone service. You can add branding to any custom website package. Investment starts from $4500 + gst and most clients invest around $10k to tick all the boxes for a full identity re-think.
Here are some examples of our work:
Designing clever websites that make it easier to run your business and add value to your brand takes time.
Once we have finalised your site strategy, it takes between 4–12 weeks to design and build your website. The time involved will vary depending on the sophistication and complexity of the integrations your site requires to connect it with your business.
We include a live training session at go-live to get you up-to-speed on how to use your new site and also provide a range of materials to help you self-manage your website.
All of our website design packages include 30 days of unlimited ‘ask us anything’ support after the site goes live. We also cover cover all hosting and license fees until go-live.
By the time your site is live, we’ll be good mates already. You’ll know we’ve got your back and will be around for any questions you have.
Ongoing support options:
- Most clients move on to a Clever Care plan to cover hosting, licenses, technical updates and the like.
- Our Clever Days are our most popular service as they keep clients supported quickly on an as-needed basis. Clever Days can be used for website help, graphic design help, marketing systems setup and strategic audits and workshops, as suits the business needs (most book a day per quarter to get a bunch of stuff done fast). These can be pulled into a retainer for a bulk discount, just ask.
We do offer hosting and site maintenance, but not for just anyone. Our Clever Care plan is available only to Studio Clvr clients.
Of course! We’ve got you covered well beyond your website launch. You can book us for a Clever Day where we can either work with you via Zoom to make live changes to your site, or get under the hood and sort it all out on your behalf.
We work in partnership with our clients, often for years beyond the initial custom website design project. We work to deeply connect with you and your business, so we can respond to your needs as an extension of your business, not as a random contractor without that business insight.
With Studio Clvr, you work with me, Nic, for all high-level strategy on your website and your marketing systems. I’ve been around the block and am an experienced creative director and operations manager. I take nothing at face value and ask the right questions and the hard questions from the get go to uncover the opportunities in your business and the best solution to meet your goals.
My small studio setup, does not suffer from the issues that can creep in from overstretched dev teams in larger agencies. I provide a high level of service, a personalised experience and a site that works for you out of the box — delivering a site you can actually use, rather than one that has been overcomplicated by overworked junior devs. Sadly, I lot a lot of fix-it jobs to make agency sites workable for businesses who have been burned in this way.
I am backed up by a team of technical partners and experts who come in on different aspects of a project to make it better and improve efficiency. Our junior staffers follow our honed rinse and repeat systems for reliable output that get results.
I get it, you’ve hit website form overload and just want to talk to a human. You can schedule a quick 15 min chat with me here: https://studioclvr.as.me/quick-call
Ready to get a website that's clever for your business?
Learn more about us by subscribing to our newsletter, read our Buyer’s Guide to Web Design, or book a Clever Hour strategy session to pick Nic’s brain and find out more about the clever things we can do to help make running your business easier.
