Find out if it's possible before you spend the money, time and effort

You’ve got an idea, and you need to know if it holds up. Maybe it’s handing part of a process to AI. Maybe it’s getting two systems talking to each other, or a feature on your website you suspect your setup can’t handle. Before you commit budget to it, you want someone who has built this sort of thing to tell you straight.

The Feasibility Check is my version of ‘measure twice, cut once’.

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If you're asking...

  • Can AI take over part of this process, or will checking its work cost me more than doing it myself?

  • Can I automate this?

  • Is this scaleable?

  • Can I systematize this?

  • Can I productize this service?

  • Can my website do this without rebuilding it?

  • Can these two systems talk to each other, or do I need to change one?

  • I just need a sense check for clarity on this

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    Eliminate cost blow outs and maximise ROI

    A Feasibility Check keeps implementation costs down by reducing the need for implementation do-overs. It also ensures your idea delivers maximum ROI and doesn’t waste your investment on tactics that aren’t strategic.

    Get a sense check with our idea validation service

    We have a simple process for helping you know if your idea is ‘doable’ and giving you a roadmap on the best way to go about it. A feasibility check is taking your business goal + Nic’s business & systems knowledge + research and advice to be sure you’re on the right track.

    Sometimes the answer is that it isn’t worth doing. You get that in writing too.

     

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    Implement faster and with confidence

    1. 1. Book a chat to discuss your challenge/idea

      We spend thirty minutes on a call so I understand what you’re actually trying to do.

    2. 2. Feasibility Check

      Then I go away and do the work: look at your current setup, test what needs testing, cost it out, and find where it falls over.

    3. 3. Report delivered

      • You’ll get a short report within 8 business hours of your call, outlining the pros and cons of various options, any gaps or opportunities you could leverage, where to get more advice should you need to go deeper, and my top-level thoughts on how best to execute your idea. So when you’re ready to implement the plan, you have a compass and a map and can move forward with confidence.
      • What the report will not include: implementation of your idea, content strategy, or deep strategic evaluation of a big project. The Feasibility Check is generally used as a sense check for a process that forms a single part of your business. If you’re rethinking your entire website or business strategy, start with a Project Inquiry.

    Are you in the States or Canada? We’re based in Sydney, Australia, so if you book a feasibility check, we’ll likely have a report through to you while you sleep!

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    Importantly Nic had a range of options that were not even on our radar yet relevant to our business! Nic explained things with warmth and humility.

    Michael Mitchell, Object Resolve

    Days wasted on 'how should I's?' vs 'I know exactly how to approach this'

    Studio Clvr portfolio example Object Resolve

    Object Resolve | 2025 Winner: Web Excellence Awards

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    ‘How to’ advice for a transition from in-person to digital services

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    Structural advice prior to new program launch

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    Nicole was such a great help in evaluating some issues on a client’s website that were really giving us trouble. She was able to quickly identify likely culprits and point us in the right direction so that we could help our client resolve the issues. Nicole is clearly very expert when it comes to Wordpress and custom coding.

    Lauren DeLoach, Launch It Girl

    Book your Feasibility Check

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    Feasibility Check

    A Feasibility Check is a simple “measure twice, cut once” solution to help you move forward on your latest idea with confidence. Includes discussion of your challenge/idea, cross-checks, and a roadmap for implementation.

    AU$450 + gst
    ~US$325

    Get started

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    Frequently asked questions

    • Will the Feasibility Check be a Zoom call or via email?

      A bit of both!

      I prefer to start all checks with a quick call to ensure I fully understand exactly what you’re trying to achieve. Sometimes, clients choose to skip the call and have me provide everything via email. That’s fine, too!

      All checks include offline expertise to scope out the feasibility of systems that work with your existing software or to advise on automation or workflow options.

      All feasibility Checks finish with a report, so you have a record of what your next steps are and a roadmap to move forward quickly.

    • Can you provide coaching or training as part of the Feasibility Check?

      Sure! Some clients want me to both give a sense check and show them how to do XYZ. As long as we can do this within the allotted time, I can absolutely give you a how-to, or even create a quick demo for you to get you started. Zoom calls can be recorded so you can reference the training later.

    • Can we talk about more than one issue/project for the Feasibility Check?

      Of course! Feel free to cram in whatever you can to maximise the value of your investment, just be aware that the call time limitation is 30 mins. Some issues have several interrelated factors that need consideration, so it’s definitely beneficial to target your problem from all angles. The more things you want to connect, the more high level the advice will be. If you have only one item to discuss, the advice is likely to be a lot more detailed. A Website Review or a dedicated Clever Day might be a better option for your business if you want to fully scope out a larger strategy. Of course, your Feasibility Check report will include the next steps for further research and other considerations to get you started in the right direction if you’re still in the early stages of your thinking.

    • What happens if my question is too big to be answered in a Feasibility Check?

      If the Feasibility Check is too limited for your needs, we’ll let you know. A more in-depth Website Strategy Workshop or a dedicated Clever Day might be a better option for your business if you want to fully scope out a larger workflow, new competitor or keyword research or structural/design changes to inform your strategy. Get in touch if you’d like to discuss your options.

    • Can I ask a broad question about my entire business?

      A Feasibility Check answers one specific question well. If what you’ve got is broader, more like “where does AI fit in this business at all”, that’s a bigger piece of thinking and it deserves more than half an hour. Book a conversation and we’ll work out which one you need. If your question needs more work, I’ll say so, and can offer to rebate the cost of the initial discussion against more comprehensive work if you want more depth.

    • I want to use AI for something but I don't know if it's realistic. Is that a Feasibility Check?

      Yes, as long as you can name the thing. “Can we use AI to draft our quotes from the site enquiry form” is a Feasibility Check. “Should we be using AI” is a conversation, and a free one. “How should we use AI across our business” is a much bigger question and needs more time to answer it well.

    • Will you just tell me to build it?

      No. Some of the Checks I do come back saying the tool you already pay for does this, or that the manual version is cheaper than the automated one for your client volume. That’s a good outcome, and it still gives you the clarity and direction you need.

    • Do you only look at websites?

      No. Websites, the systems behind them, automations, AI tooling, and how they hand off to each other. Most of the interesting problems live in the handoffs.