Non-boring branding services that set your clever apart
Looks professional
Stands out from competitors
Conveys trust
Is consistently clever (just like you)
Gives you an identity clients can connect with
Looks and feels like you
Presentation matters
As a service professional, you know that how you’re dressed impacts how you feel (confidence), how you’re perceived (trust), and who you are (identity).
The same is true of how you dress your business. If your branding is executed poorly, it can give the impression that you’re inexperienced or out of touch. If your branding doesn’t match you, it can be hard for leads to connect with who you are and know that you’re the pro they’re looking for.
A brand you can be proud of
Getting branding right is one of the best investments you can make, and it has a lasting impact on every touch point of your business. It’s the one business investment for which the return on investment keeps giving and giving.
Not just a logo
Our strategic approach to branding ensures that your identity is more than just a random logo. We craft brands that tell your story, deeply connect with your audience and grow your business.
- 1. Strategy for success
- In conjunction with your website strategy, we go deep into who you are and what your business goals are to develop a framework for your brand. This framework creates the essential ‘rules’ for what your brand needs to look like, feel like and do to build value in your business.
- The ‘rules’ for your brand are determined by local and international competitor research and your positioning within that, identity and values and how they convert to style, color and emotion in your brand; and color psychology to identify palette options that will or will not work.
- If you need ideas for business names, or to validate the business name you’ve chosen, we’ve helped name some great professional service brands. You can add brand naming assistance for a small additional fee.
- 2. Design with strategic direction
Designing within a set of ‘rules’ may sound like a restriction on creativity, but it isn’t. Having a framework makes the design phase faster because we know what we can and can’t do, what styles will and won’t work and what specific techniques to apply to the design of not just a logo but a brand that will last.
- 3. Brand guidelines for consistency across all of your marketing
Your brand isn’t just for your website. The identity we create for your business will be disseminated through every touchpoint of your business. Whether you’re getting a basic MVP wordmark or a comprehensive corporate identity, you’ll have a set of usage rules to follow to keep you looking like you wherever you go.
- 4. Canva brand kits
Get your brand set up in your Canva account. That means all of your logo variations, colours and fonts are loaded and ready for you to drag and drop into designs when needed. Plus, a bunch of templates to get you started for easy creation of marketing assets that you can use immediately.
Studio Clvr have been instrumental in creating our brand identity and supporting our business growth and evolution since. Highly recommend!
Nic and Steph are true professionals who actually listen and engage with their clients. Most importantly, they’re very patient. The logo and identity they’ve created for me is outstanding, and I can’t stop showing it to everyone. First thing I did… put it on a t-shirt. Now I wear it everywhere!
Minimum Viable Brand
Launch fast with a MVB for your MVP. Our Minimum Viable Brand gives your new business a professional look without locking you into a detailed design system that may not fit your business a year from now.
Need a brand name too? Include 10 unique names for an additional AU$275 (~US182/~GB£140).
Professional Brand Kit
Get a comprehensive brand system, including all the elements needed for a full identity—logo, graphics, voice, style. A Professional Brand Kit is perfect for businesses that have navigated the startup phase and are ready to level up. Get a solid framework and toolset for easy rollout for your next phase of growth.
Canva Brand Kits
If you have an existing brand and need a bunch of templates set up for marketing consistency, a Clever Day may be the answer. Use our Clever Day service to get Canva Pro/Teams set up alongside a load of templates to use across your digital marketing efforts. The exact templates included will be as many as we can do in a day, customised to your needs.
Optimise your strengths
Embarking on a new business or a business rethink is an exciting process. Leverage that passion for your latest idea by investing in strategic design to amplify your clever.
